And for that reason, I'm IN – Here’s what you can take back from Shark Tank

Posted on 21 Mar 2023 00:00 in General
by ShimBi Labs

This blog highlights five valuable and straightforward lessons from Shark Tank India that small businesses can incorporate into their everyday life and professional endeavours.


Mastering Email Marketing: Tips for Creating Quality Customer and Prospect Lists

Posted on 15 Mar 2023 00:00 in Small Business Hacks
by Fatema Electricwala

This article outlines the benefits of email marketing and provides actionable steps to create a quality customer and prospect list, segment and target effectively, and create engaging emails.


Beyond Red Flags: Why Green Flags Matter When Working with Clients

Posted on 12 Mar 2023 00:00 in Small Business Hacks
by Fatema Electricwala

We tend to focus on avoiding red flags and negatives, but what about the positive "green flags" in client relationships? It's time to consider them for a more fulfilling partnership.


10 Creative Ways to Use WhatsApp for Your Small Business

Posted on 09 Mar 2023 00:00 in Small Business Hacks
by ShimBi Labs

This article discusses ten innovative methods to use WhatsApp for your small business, including customer service, sales, appointment reminders, marketing campaigns, and more.


How Red Bull's Unconventional Marketing Made It The Energy Drink Giant

Posted on 05 Mar 2023 00:00 in Inspiring Stories
by Fatema Electricwala

Red Bull's success story is more than just an energy drink. By standing out with anti-branding and anti-marketing, they created a unique brand that attracted consumers. They invested in sports and used brand evangelists to reach additional customers.


Mastering the AIDA Model: Understanding the Four Stages of the Sales Funnel for Higher Conversions

Posted on 01 Mar 2023 00:00 in Small Business Hacks
by Fatema Electricwala

Learn how to master the AIDA model and understand the four stages of a sales funnel to convert prospects into customers with this comprehensive guide.


Practices freelancers should adopt in 2023

Posted on 22 Jan 2023 00:00 in Small Business Hacks
by Zainab Sohangpurwala

Have you made your new year's resolution? What habits are you planning to change or adopt as a professional? Read along to know more.


May your new year be productive and successful.

Posted on 04 Jan 2023 00:00 in Shimbi Insights
by Siddharth Deshmukh

2022 was a year of reconciliation, regrouping, and reconnecting with ourselves. We spent most of our time asking ourselves fundamental questions...


Time to review your business and plan for the next year.

Posted on 31 Dec 2022 00:00 in Small Business Hacks
by Zainab Sohangpurwala

As 2022 comes to an end it is the perfect time to analyse your small business's growth and project and plan for the future. Read along to know how to do it and why it is so crucial.


How to take advantage of the festive season?

Posted on 22 Dec 2022 00:00 in Small Business Hacks
by Zainab Sohangpurwala

The festive season is an opportunity for increased sales because customers love to shop. Read along to learn about strategic pricing to make the most profit during this festive season.



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